{"id":7629,"date":"2021-11-18T12:45:23","date_gmt":"2021-11-18T12:45:23","guid":{"rendered":"https:\/\/sunucuyeri.com\/blog\/?p=7629"},"modified":"2021-06-21T12:46:00","modified_gmt":"2021-06-21T12:46:00","slug":"isletmenizi-dijital-olarak-guvenceye-almanizin-nedenleri","status":"publish","type":"post","link":"https:\/\/sunucuyeri.com\/blog\/isletmenizi-dijital-olarak-guvenceye-almanizin-nedenleri\/","title":{"rendered":"\u0130\u015fletmenizi Dijital Olarak G\u00fcvenceye Alman\u0131z\u0131n Nedenleri"},"content":{"rendered":"
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\u0130\u015fletmenizi Dijital Olarak G\u00fcvenceye Alman\u0131z\u0131n Nedenleri<\/span><\/h2>\n

Bug\u00fcn\u00fcn pazar\u0131 tamamen e-ticarette yeni i\u015f f\u0131rsatlar\u0131 ve yap\u0131lar\u0131 ile ilgilidir. <\/span>Her i\u015fletmenin \u00e7abalar\u0131n\u0131n \u00e7o\u011fu, fiziksel konumlarda bulunan dijital tekliflere ve yeni sosyal medya eri\u015fimlerine gidiyor. <\/span>Bug\u00fcnlerde k\u00fc\u00e7\u00fck i\u015fletmeler, yenilik\u00e7i sat\u0131\u015f a\u011flar\u0131 i\u00e7in nihai besleyici sistemleri sa\u011flamak i\u00e7in rekabet ediyor. <\/span>Ancak k\u00fc\u00e7\u00fck i\u015fletmeler, ba\u015far\u0131l\u0131 bir \u015fekilde geni\u015flemek i\u00e7in a\u011flar\u0131n\u0131 vurabilecek \u00e7evrimi\u00e7i tehditlerin fark\u0131nda olmal\u0131d\u0131r. <\/span>Bu kimlik av\u0131 planlar\u0131, k\u00f6t\u00fc ama\u00e7l\u0131 yaz\u0131l\u0131m riskleri ve bilgisayar korsanl\u0131\u011f\u0131 giri\u015fimleri, normal internet kullan\u0131c\u0131lar\u0131 i\u00e7in risk olu\u015fturabilir, ancak bunlar do\u011frudan k\u00fc\u00e7\u00fck i\u015fletmeleri hedef alarak de\u011ferli verileri toplamay\u0131 ama\u00e7lar. <\/span>Bu makale, i\u015fletmenizin dijital varl\u0131klar\u0131n\u0131 g\u00fcvence alt\u0131na alman\u0131n ve \u015firket verilerinizi \u015fifrelemenin neden \u00f6nemli oldu\u011funu a\u00e7\u0131klamaktad\u0131r.<\/span><\/span><\/p>\n

<\/a><\/div>\n

Marka De\u011ferini Art\u0131rma<\/span><\/span><\/h3>\n

Dijital g\u00fcvenlik, bir \u015firketin itibar\u0131n\u0131 art\u0131rmak i\u00e7in tasarlanmam\u0131\u015ft\u0131r, ancak ba\u015far\u0131l\u0131 bir g\u00fcvenlik sistemi uygulamak, t\u00fcketici a\u011flar\u0131 ve genel pazar a\u011flar\u0131 genelinde markan\u0131z\u0131n de\u011ferini art\u0131r\u0131r. <\/span>Ara\u015ft\u0131rmalar, siber su\u00e7lara veya siber sald\u0131r\u0131lara tan\u0131k olan i\u015fletmelerin yakla\u015f\u0131k %46’s\u0131n\u0131n <\/span><\/span>marka alg\u0131lar\u0131nda<\/span><\/span> ve pazar de\u011ferinde <\/span>\u00f6nemli hasarlar ya\u015fad\u0131\u011f\u0131n\u0131 g\u00f6steriyor <\/span>. <\/span>M\u00fc\u015fteriler veya potansiyel t\u00fcketiciler, bir\u00e7o\u011funun di\u011fer sa\u011flay\u0131c\u0131lara ge\u00e7mesine neden olan ihlal olaylar\u0131ndan sonra bu markalar\u0131 daha az g\u00fcvenli g\u00f6rd\u00fc.<\/span><\/span><\/p>\n

Bu t\u00fcr itibar hasarlar\u0131n\u0131 gidermek i\u00e7in \u00e7ok para harcansa da, t\u00fcketicilerini \u00f6nemseyen bir marka, g\u00fcvenilir bir dijital g\u00fcvenlik platformu kullanarak sa\u011fl\u0131kl\u0131 b\u00fcy\u00fcmeyi tekrar besleyebilir. <\/span>Bu, m\u00fc\u015fterilerinize en \u00fcst d\u00fczeyde veri korumas\u0131na \u00f6nem verdi\u011finizi g\u00f6sterecektir.<\/span><\/span><\/p>\n

<\/a><\/div>\n

Bireysel \u00c7al\u0131\u015fanlar\u0131 Korumak<\/span><\/span><\/h3>\n

Dijital sald\u0131rganlar ve siber su\u00e7lular, de\u011ferli veri i\u00e7g\u00f6r\u00fcleri i\u00e7in k\u00fc\u00e7\u00fck i\u015fletmeleri hedef alabilir, ancak bunu i\u015fletmenin veri hesaplar\u0131ndan yararlanarak yapma e\u011filimindedirler. <\/span>Modern gizlilik korumas\u0131, ki\u015fisel veri g\u00fcvenli\u011finin verimlili\u011fini art\u0131rmaya y\u00f6nelik b\u00fcy\u00fck \u00e7abalar g\u00f6steriyor gibi g\u00f6r\u00fcnd\u00fc\u011f\u00fc i\u00e7in bu, bug\u00fcnlerde pek sorun de\u011fil. <\/span>Bununla birlikte, bir i\u015fletme sahibi olarak t\u00fcm dijital faaliyet kapsam\u0131n\u0131z\u0131 kapsamazsan\u0131z, hassas bilgilerinizin \u00f6nemli bir b\u00f6l\u00fcm\u00fcn\u00fc a\u00e7\u0131kta b\u0131rakm\u0131\u015f olursunuz.<\/span><\/span><\/p>\n

https:\/\/www.ecsoffice.com\/services\/managed-it-services\/ adresindeki<\/span><\/span> BT uzmanlar\u0131, <\/span>pek \u00e7ok kapsaml\u0131 dijital g\u00fcvenlik sisteminin kapsaml\u0131 koruma sa\u011fl\u0131yor gibi g\u00f6r\u00fcnd\u00fc\u011f\u00fcn\u00fc, ancak asl\u0131nda siber sald\u0131r\u0131lara kar\u015f\u0131 daha k\u0131sa g\u00fcvenlik platformlar\u0131ndan daha duyarl\u0131 olabildiklerini s\u00f6yl\u00fcyor. ula\u015f\u0131r. <\/span>\u00c7al\u0131\u015fanlar\u0131n\u0131z\u0131n, tek bir dijital g\u00fcvenlik sistemi taraf\u0131ndan korunan bir cihaz a\u011f\u0131yla birbirine ba\u011fl\u0131 oldu\u011funu unutmay\u0131n. <\/span>Bu, bir g\u00fcvenlik ihlalinin \u00e7ok kolay bir \u015fekilde zincirleme reaksiyona yol a\u00e7abilece\u011fi ve a\u00e7\u0131ktaki verilerinize h\u0131zl\u0131 eri\u015fime izin verebilece\u011fi anlam\u0131na gelir.<\/span><\/span><\/p>\n

 <\/p>\n

Sigorta Avantajlar\u0131ndan Yararlanmak<\/span><\/span><\/h3>\n

Ticari sigorta poli\u00e7eleri, farkl\u0131 i\u015fletmelerin farkl\u0131 mimarilerine uyacak \u015fekilde tasarlanm\u0131\u015ft\u0131r. <\/span>Ancak veri g\u00fcvenli\u011fi platformlar\u0131n\u0131z\u0131n kalitesi, <\/span>sat\u0131n ald\u0131\u011f\u0131n\u0131z <\/span><\/span>sigorta poli\u00e7elerinin<\/span><\/span> fiyat\u0131n\u0131 etkileyebilir <\/span>. <\/span>Bir i\u015fletme sahibi olarak en b\u00fcy\u00fck endi\u015feniz sigorta giderlerinizi azaltmak de\u011fil, m\u00fc\u015fterilerinizi ve \u00e7al\u0131\u015fanlar\u0131n\u0131z\u0131 koruyamazsa \u015firketinizin kaybedebilece\u011fi para miktar\u0131 olmal\u0131d\u0131r. <\/span>Bir g\u00fcvenlik ihlali yaln\u0131zca de\u011ferli verilerin ve ki\u015fisel bilgilerin kayb\u0131na yol a\u00e7mayabilir, ayn\u0131 zamanda \u015firketinizi borca \u200b\u200bsokabilecek kal\u0131c\u0131 etkiler de b\u0131rakabilir.<\/span><\/span><\/p>\n

 <\/p>\n

Sad\u0131k M\u00fc\u015fteriler Kazanmak<\/span><\/span><\/h3>\n

Dijital g\u00fcvenlik, t\u0131pk\u0131 markan\u0131z\u0131n alg\u0131s\u0131n\u0131 art\u0131rd\u0131\u011f\u0131 gibi, m\u00fc\u015fteriyi elde tutma d\u00fczeyinin daha iyi korunmas\u0131na yard\u0131mc\u0131 olur. <\/span>Veri h\u0131rs\u0131zl\u0131\u011f\u0131na ve di\u011fer g\u00fcvenlik ihlallerine maruz kalan i\u015fletmelerin m\u00fc\u015fterilerinin neredeyse yar\u0131s\u0131n\u0131 kaybetti\u011fi bildirildi. <\/span>Bu, telefon, internet ve TV \u00fcr\u00fcn ve hizmetleri sunan i\u015fletmeler kategorisinde a\u00e7\u0131k\u00e7a g\u00f6sterilmektedir. <\/span>\u00c7evrimi\u00e7i ihlaller sonucunda m\u00fc\u015fteri verilerini kaybederlerse, yaln\u0131zca b\u00fcy\u00fck \u015firketlerin bu tehdide kar\u015f\u0131 savunmas\u0131z oldu\u011fu yanl\u0131\u015f bir kan\u0131 olarak kabul edilir. <\/span>Ger\u00e7ek \u015fu ki, her b\u00fcy\u00fckl\u00fckteki i\u015fletme, dijital g\u00fcvenliklerini g\u00f6zden ka\u00e7\u0131r\u0131rlarsa m\u00fc\u015fterilerini kaybetme riskiyle kar\u015f\u0131 kar\u015f\u0131yad\u0131r.<\/span><\/span><\/p>\n

 <\/p>\n

End\u00fcstri \u00c7eki\u015fini \u0130yile\u015ftirme<\/span><\/span><\/h3>\n

G\u00fcn\u00fcm\u00fczde \u00e7o\u011fu hizmet internet ve di\u011fer dijital platformlar etraf\u0131nda d\u00f6nd\u00fc\u011f\u00fcnden, siber tehdit s\u00fcrekli olarak mevcuttur. <\/span>Ancak k\u00fc\u00e7\u00fck i\u015fletmelerin ba\u015flang\u0131\u00e7ta t\u00fcm \u00e7abalar\u0131n\u0131 a\u011f ve sistem g\u00fcvenliklerini g\u00fc\u00e7lendirmek i\u00e7in harcad\u0131klar\u0131 kabul edilmektedir. <\/span>Bu, geni\u015flemenin ba\u015flang\u0131c\u0131nda herhangi bir ba\u015flang\u0131\u00e7 \u200b\u200bi\u015fletmesinin kaynaklar\u0131n\u0131n \u00e7o\u011funu alabilir. <\/span>G\u00fc\u00e7l\u00fc bir g\u00fcvenlik stratejisi uygulad\u0131\u011f\u0131n\u0131zda, aksi takdirde s\u00fcrekli g\u00f6zetim i\u00e7in harcanabilecek bir\u00e7ok kayna\u011f\u0131 serbest b\u0131rakmay\u0131 ba\u015far\u0131rs\u0131n\u0131z. <\/span>Bu kaynaklar, markan\u0131z\u0131n b\u00fcy\u00fcmesine adanm\u0131\u015f olduklar\u0131nda, ek g\u00fcvenlik maliyetlerini bile kar\u015f\u0131lamak i\u00e7in ger\u00e7ekten de\u011ferli olabilir.<\/span><\/span><\/p>\n

Modern t\u00fcketicilerin bu g\u00fcnlerde g\u00fcvendi\u011fi dijital hizmetlerin artmas\u0131yla dijital g\u00fcvenlik daha da \u00f6nemli hale geliyor. <\/span>Herhangi bir markan\u0131n itibar\u0131, m\u00fc\u015fterilerinin verilerini g\u00fcvende tutan g\u00fc\u00e7l\u00fc bir dijital koruma platformuna sahip olmal\u0131d\u0131r. <\/span>Ayn\u0131 pazar kategorisindeki di\u011fer rakipler aras\u0131nda bir markan\u0131n nas\u0131l alg\u0131land\u0131\u011f\u0131n\u0131 da etkiler. <\/span>T\u00fcketicilerinizi korumak ve i\u015finizi sa\u011fl\u0131kl\u0131 bir \u015fekilde b\u00fcy\u00fctmek i\u00e7in, ihlalleri \u00f6nlemenize ve \u00e7al\u0131\u015fanlar\u0131n\u0131z\u0131n ki\u015fisel bilgilerini koruman\u0131za yard\u0131mc\u0131 olabilecek g\u00fcvenilir bir dijital g\u00fcvenlik platformu bulman\u0131z gerekir.<\/span><\/span><\/p>\n

<\/div>\n
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<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

\u0130\u015fletmenizi Dijital Olarak G\u00fcvenceye Alman\u0131z\u0131n Nedenleri Bug\u00fcn\u00fcn pazar\u0131 tamamen e-ticarette yeni i\u015f f\u0131rsatlar\u0131 ve yap\u0131lar\u0131 ile ilgilidir. Her i\u015fletmenin \u00e7abalar\u0131n\u0131n \u00e7o\u011fu, fiziksel konumlarda bulunan dijital tekliflere ve yeni sosyal medya eri\u015fimlerine gidiyor. Bug\u00fcnlerde k\u00fc\u00e7\u00fck i\u015fletmeler, yenilik\u00e7i sat\u0131\u015f a\u011flar\u0131 i\u00e7in nihai besleyici sistemleri sa\u011flamak i\u00e7in rekabet ediyor. Ancak k\u00fc\u00e7\u00fck i\u015fletmeler, ba\u015far\u0131l\u0131 bir \u015fekilde geni\u015flemek i\u00e7in a\u011flar\u0131n\u0131…<\/p>\n","protected":false},"author":3,"featured_media":7630,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28,17,10],"tags":[],"yoast_head":"\n\u0130\u015fletmenizi Dijital Olarak G\u00fcvenceye Alman\u0131z\u0131n Nedenleri - Sunucuyeri Blog<\/title>\n<meta name=\"description\" content=\"Bug\u00fcn\u00fcn pazar\u0131 tamamen e-ticarette yeni i\u015f f\u0131rsatlar\u0131 ve yap\u0131lar\u0131 ile ilgilidir. 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